The Spruce Crafts Product Review Editorial Guidelines & Mission

The Spruce Crafts Product Review Editorial Guidelines & Mission

The Spruce / Madelyn Goodnight

Our Team

We’re a team of experienced writers and editors who obsessively scour the retail landscape (both online and off) to find the best products for your life. Besides being experts in our fields, having worked for brands like Real Simple, This Old House, Food & Wine, and Amazon—we’re consumers too—and we personally have a passion for products and services that make your life easier.

Our Mission

It is our mission to help our users make the best purchase decisions—it’s that simple.

The Spruce Crafts

 The Spruce

What We Do

We exhaustively research and recommend a broad range of products and ultimately make a curated list of recommendations from writers with subject-matter expertise in every product category we cover. We do receive an affiliate commission on some, but not all, of the products that we recommend if you decide to click through to the retailer site and make a purchase.

After we publish an article, we don’t just forget about it. Our team is relentless when it comes to updating and keeping our existing recommendations fresh, accurate, and helpful. We have our fingers on the pulse when it comes to the latest household releases, from sewing kits to scrapbooking supplies and more. Our recommended products run the gamut from budget to splurge-worthy, and we’re not loyal to any one specific retailer or brand. We make it a point to source recommendations from reliable companies who deliver exemplary customer service, so you can have a seamless shopping experience.

The Spruce Crafts

The Spruce

Please note that all products, including those we review and recommend, may from time to time be subject to recalls or revised use recommendations. We, therefore, urge you to monitor any official announcements here that may be related to products you purchase.

We also know how frustrating it can be to do your research on a product only to add it to your cart and see that it’s out of stock, so we try to mitigate this by having dedicated editors check availability daily to provide you with the best user experience possible.

We are committed to ensuring that our content reflects the range of our audience. This means showcasing brands and services owned by BIPOC (Black, Indigenous and people of color) and other minority groups whenever possible and hiring more diverse writers, staff members, and experts. You can read more about our pledge to make our site more diverse and inclusive here.

Why You Should Trust Us

The product recommendations from The Spruce Crafts are purely editorial. Occasionally, brands and PR agencies will send us products for editorial consideration, but our thoughts and opinions are our own. Instead, we do the heavy lifting ourselves by tapping into our network of experts and testers to help you make smarter purchases—and to avoid that dreaded buyer’s remorse.

How We Test Our Products

We believe in using these products just like you would—in real-life settings that put them through their paces. We buy all of the products that we test and send them straight to the homes of our thorough testers.

The Spruce Crafts

The Spruce

We have over a hundred reviewers spending weeks and months evaluating everything from sewing machines to hot glue guns to find out if these products are worth the spend. We typically send our testers three to five products in the same category, so that they can make comparisons, which gives you real insights into how different brands and models measure up against each other. Our testers also take dozens of photos to help you see what the product will actually look like in your home or in your hands. They make sure to capture all the important angles and details to give you the most information before you buy.

In addition to writing about their personal experiences, each reviewer fills out a comprehensive questionnaire that collects over ten data points. The testers rate their products on a scale of 1 to 5 for each factor—like value or ease of setup—to come up with a rating that reflects their overall opinion. We tailor these ratings to each category and never use a one-size-fits-all method.

You can find our testers’ honest feedback—both positive and negative—under the “Tested by The Spruce” badge to help you make the most informed buying decision. We give you an overall star rating, pros and cons for each product, and experiences and opinions directly from our reviewers.

We want to make sure we’re providing you with the most unbiased feedback that we can.

The Spruce Crafts

 The Spruce

Meet Our Team

Kate Geraghty

Editorial Director, Commerce
Kate Geraghty Crafts

Kate is an Editorial Director for The Spruce, MyDomaine, and Treehugger. She joined the company in August 2019.

Before joining Dotdash Meredith, she worked at What to Expect where she covered pregnancy products, baby gear, and toddler gear. Kate has also worked at lifestyle brands All You and Girls' Life. 

She received her B.A. in English literature from Northwestern University.

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Nicole Lund

Commerce Editor
nicole lund

Nicole Lund is the commerce editor for The Spruce, which means she’s your expert on navigating online shopping.

She is committed to helping readers find the best products for their needs, whether that’s a back pain-solving seat cushion or a pet-friendly robot vacuum, and is always looking for new brands.

She enjoys organized spreadsheets, period dramas, and exploring New York City’s many bookshops.

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Jenica Currie

Commerce Editor
Jenica Currie

Jenica joined The Spruce Home, Pets, and Crafts in October 2020.

Previously, she was a producer for Dotdash Meredith for four years on the Quality Team.

She received an MFA in Creative Writing from San Francisco State University.

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Julia Fields

Assistant Editor
Julia Fields The Spruce Crafts

Julia joined DotDash Meredith as Assistant Editor at The Spruce in October 2021. 

She studied English and minored in Journalism and Gender and Sexuality Studies at New York University. 

Julia has writing and editing experience from various internships and school publications on topics including entertainment, lifestyle, toys and gifts, and more. 

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Contact Us

If you have questions, comments, or opinions you’d like to share with our team of editors, please feel free to email us at